"mêtít" | Brand Identity
Introducing "mêtít," a brand dedicated to offering high-quality leather wallets and handmade leather products. Positioned as an accessible and affordable option, "mêtít" caters specifically to young men. Our brand embodies the "everyman" personality, reflecting a down-to-earth and relatable character. At "mêtít," we believe in providing stylish, durable, and practical leather goods that seamlessly fit into the everyday lives of our customers.
For the brand "mêtít," we embarked on a brand identity design project with a primary focus on creating a unique and compelling logotype. The design is anchored by a color palette of gray, burnt orange, and black, chosen to reflect modern sophistication and dynamic energy. Our goal was to develop a visual identity that not only captures attention but also aligns with the brand’s essence and appeal to its target audience.
THANK YOU!
