GEM QUEEN
GEM QUEEN stands proudly as a premier brand specializing in the production of luxury gifts for businesses. With a mission to deliver opulent and refined experiences, GEM QUEEN continuously strives to create unique gifts that embody the distinct essence of each client. Understanding that each gift is more than just an item but a bridge that strengthens the relationship between businesses and their partners or customers, GEM QUEEN pays meticulous attention to every detail. From design and material selection to production processes, the brand ensures that every product meets the highest standards of quality.
Core Value
GEM QUEEN's products and services are romantic 'masterpieces,' stimulating the mind and opening up exquisite, fresh experiences.
Creative Approach
Inspired by the Luna moth, a butterfly commonly found in the deciduous forests of eastern North America. The name “Luna” means “moon”, given because the patterned eyes on their wings resemble the moon. They are active at night, most active when the moon is high in the sky. The butterfly image chosen to be included in the logo represents the moment of flapping its wings, creating a flexible and dreamy feeling.
Logo Variations
Building The Brand Identity
THANK YOU
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Client: GEM QUEEN GIFTING
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Creative Designer: Van Khanh Nguyen
Creative Story: Van Khanh Nguyen, Instory